Welcome, Products & Hardware judges!
Products & Hardware team entries are listed below. Please review each of the entries, and fill out a feedback form for each team.
Judges: Mark Cox, Edward Greer, Anh-Dai Lu, Mitesh Mangaonkar, Vaibhav Khunger
NOTE: Students were asked to present a 6 - 8 minute video. Please only watch videos to the 8 minute mark.
All feedback is due 4/17 by 3PM.
Clean Camo
Products & Hardware - 3
NOTE TO JUDGES: Clean Camo is not just another product; it's a necessity in today's market. For far too long, athletes relying on eye black, hunters utilizing face camo, and soldiers undergoing tactical training have endured the discomfort and consequences of skin irritations, acne, and clogged pores. But why should this be the norm? With Clean Camo, it doesn't have to be. By using Clean Camo, athletes, hunters, and soldiers can confidently apply their camouflage without worrying about the aftermath on their skin. Say goodbye to redness, inflammation, and acne—Clean Camo keeps your skin clear and healthy. Moreover, for male soldiers who are required to shave their facial hair daily, the application of thick paint immediately afterward can be excruciating. Raw skin exposed after shaving is particularly sensitive, and applying traditional camouflage products only exacerbates the pain. Clean Camo offers a solution by providing a gentle, soothing formula that doesn't cause discomfort, even on freshly shaved skin. By eliminating this pain point, soldiers can focus on their training without unnecessary distractions. But it's not just about comfort—it's also about efficiency and cost-effectiveness. Less pain means less time wasted on dealing with the consequences of harsh ingredients. No more spending valuable time and money on treating irritated skin or combating acne breakouts. With Clean Camo, users can streamline their routines and allocate resources where they truly matter—whether it's focusing on athletic performance, honing hunting skills, or excelling in tactical training. In conclusion, Clean Camo isn't just a luxury—it's a necessity for anyone who relies on camouflage products in their pursuits. By eliminating irritation, preventing breakouts, and providing a pain-free experience, Clean Camo revolutionizes the way athletes, hunters, and soldiers approach their skincare routines.
Dissip
Products & Hardware - 5
NOTE TO JUDGES: Although dissip is in the formation phase of the business plan process, this product has an opportunity for substantial growth in the reusable water bottle industry. With the help of future investors and judges, we can help people live healthier lives, one sip at a time. Thank you for inviting me to submit my presentation.
GURU
Products & Hardware - 10
NOTE TO JUDGES: Executive Summary: Who We Are Our product, GURU, aims to build confidence in women of all ages by revolutionizing the makeup experience. Through innovation and technology, GURU provides a compact, all-in-one solution that offers guidance, innovation, and confidence on the go. It serves as your Beauty Best Friend, ensuring that you always look and feel your best, no matter where you are. Challenge: The challenge we address is the lack of confidence, precision, and makeup knowledge among women. Existing makeup routines often involve carrying multiple clunky items, leading to inconvenience and a lack of confidence when away from home. Studies show that a significant percentage of women feel unattractive or self-conscious without makeup, emphasizing the need for a solution. Solution: GURU is an all-in-one travel beauty bag, mirror, and digital assistant powered by artificial intelligence. It maximizes convenience and boosts confidence by offering customizable makeup options, guided looks, and personalized experiences tailored to individual preferences. Our disruptive solution integrates technology seamlessly into the makeup routine, providing users with unparalleled convenience and confidence. Market: The beauty market is valued at $646.20 billion, with a steady annual growth rate. Additionally, the travel retail market is experiencing rapid growth, reaching $56 billion in revenue in 2022. Our go-to-market strategy includes social media marketing, influencer collaborations, and retail partnerships with industry leaders like Sephora and Ulta. Business Model: Our sustainable profit strategy involves leveraging a strong social media presence, influencer endorsements, and user-generated content to drive sales. We also plan to offer special editions for holidays and trending topics, ensuring continued relevance and adaptability in the market. Our strategy involves strategic drops throughout the year to drive sales and maximize market impact. Team: Our management team consists of experienced individuals with backgrounds in business management, digital marketing, and communications. We also have advisors and mentors offering valuable guidance and support as we navigate the business landscape. Capital Requirement: We seek funding of $200,000 to initiate our business operations, with projected profits of $300,000 in the first year. This capital will be allocated towards app development, manufacturing, and marketing initiatives. Work Plan: Our milestones include reaching our financial goal, obtaining patents, developing the app and manufacturing the product, setting up e-commerce channels, and securing partnerships with influencers and retailers. We aim to achieve full expansion in Sephora and Ulta by the beginning of year three. Resource Needs: We require a team of 10 employees, workspace, equipment, and capital to achieve our next milestones. In conclusion, GURU is poised to disrupt the beauty industry by offering a revolutionary solution that combines convenience, innovation, and confidence-building features. With a strong market demand and a capable team, we are confident in our ability to succeed and make a lasting impact on women's lives worldwide.
The Wocket
Products & Hardware - 15
NOTE TO JUDGES: Thank you for your time and consideration. We are confident The Wocket can significantly impact the fashion landscape. We are passionate about making fashion functional and believe our unique design positions us for success! While some may question the need for the Wocket in a market where specialized clothing brands offer pants with pockets, it's essential to consider the limitations of these alternatives. Many pocket-focused pants cater to specific niches like hiking or running, overlooking the everyday needs of women in various settings. Additionally, expecting women to invest in entirely new pants solely for functional pockets may not align with their preferences or budget constraints. The Wocket bridges this gap by providing a versatile and adaptable solution that seamlessly integrates into any wardrobe, offering convenience and style without the need for a complete wardrobe overhaul. Imagine your significant other, sister, or mother constantly grappling with the dilemma of where to stow her phone or keys, resorting to makeshift solutions like tucking them into bras. These inconveniences may seem trivial, but they add up, impacting everything from daily errands to leisure activities. The Wocket is about providing practical solutions that enhance the lives of women everywhere. Let's work together to redefine the standards of functionality in fashion. We are eager to answer your questions and discuss how The Wocket can thrive.
XII XXI
Products & Hardware - 16
NOTE TO JUDGES: Buffalo Fashion Week Planning and Development Director CEO of XII XXI ( sustainable clothing brand ) Restoration Fashion Show ( Creative Director ) Buffalo State Fashion NRF Spring Ambassador Incubator space at WESTSIDE BAZZAR. Total Spent : 2500$ Since December 21st 2024 Total of Sales : 1100$ Since December 21st 2024